QED42 - Go To Market Specialist - AI Product

Go To Market Specialist - AI Product

Description:

QED42 is a globally recognized leader in delivering transformative digital solutions. With over a decade of expertise and 400+ successful projects, the company specializes in creating engaging digital experiences for large enterprises and organizations across diverse industries. As an award-winning Drupal development firm, QED42 leverages cutting-edge technologies such as AI-assisted solutions, advanced JavaScript frameworks, and user-centered design to drive impactful outcomes.

With a focus on innovation, quality engineering, and accessibility, QED42 empowers its clients by blending design thinking with development expertise. The companys agile methodology ensures scalable and effective solutions tailored to evolving business needs. Trusted by marquee clients such as Nestl, World Bank, and Sony, QED42 is committed to pushing the boundaries of digital transformation while upholding values of transparency, collaboration, and

excellence

Join us https://www.qed42.com/careers

About The Role:

Were building a new AI product - a no code platform to build chat assistant and RAG applications; and are looking for a hands-on, AI-enabled marketer who can take full ownership of how this product is positioned, discovered, and adopted in the market.

This role is not about executing predefined campaigns. Its about figuring out what works, building momentum from zero to scale, and continuously improving outreach and conversion using data, experimentation, and creativity.

This role requires an self-driven contributor who can understand the product and its offerings, collaborate with the product team, plan, create, execute, and monitor marketing initiatives across social media, LinkedIn, email campaigns, and presales support.

What We Expect From You:

Ownership & Initiative:

- Take end-to-end ownership of product marketing and growth from early positioning to sustained demand generation.

- Identify gaps, opportunities, and blind spots without being asked.

- Proactively propose and execute new growth ideas, experiments, and strategies.

Market & Product Understanding:

- Deeply understand the AI product, its value proposition, and how it solves real customer problems.

- Translate technical AI capabilities into clear, compelling, and simple messaging for different audiences.

- Continuously refine positioning based on feedback, usage data, and market signals.

- Build and maintain a clear understanding of the competitive landscape, using ongoing research to influence positioning, messaging, and go-to-market decisions.

Growth & Outreach Strategy:

- Design and drive outreach strategies that meaningfully increase awareness, engagement, and qualified leads.

- Experiment with multiple channels (content, communities, partnerships, inbound, outbound, AI-driven campaigns, etc.) and double down on what converts.

- Build scalable systems rather than one-off campaigns.

Conversion & Impact:

- Own conversion metrics across the funnel awareness interest adoption.

- Use data to understand whats working, whats not, and why.

- Continuously optimize messaging, channels, and flows to improve conversion quality, not just volume.

AI-First Marketing Mindset:

- Leverage AI tools and workflows to move faster, test more, and personalize outreach.

- Explore and implement AI-driven approaches to content creation, segmentation, experimentation, and analytics.

- Stay curious and up to date with emerging AI-led marketing techniques.

Collaboration & Influence:

- Work closely with product, engineering, and leadership to align growth goals.

- Bring market insights back to the product team to influence the roadmap and features.

- Clearly communicate insights, experiments, wins, and learnings.

Preferred Qualifications:

- 2 - 3 years of experience in AI or technology-focused products

- Familiarity with marketing automation or CRM tools

- Basic design skills or experience working with design tools

Who Were Looking For:

- Someone who enjoys ambiguity and building from scratch.

- Self-starter with a strong ownership mindset

- Highly organized and disciplined with daily execution

- A marketer who thinks in systems, experiments, and outcomes.

- Comfortable working with AI products and learning fast where needed.

- Comfortable working in a fast-paced, evolving product environment

Additional Information:

What you will get :

- Open and collaborative work environment, where you will be challenged, respected, and valued for your merits.

- Strong leadership and mentoring, a clear career path, and a supportive environment.

- A company that is proud of the quality of its work and invests in your personal development and well-being.

- A team that values openness, does its job well, cares about one another, values customers, and plays fair

- People who are fun to work with, are invested in each other's growth, and take the values seriously.

- Flexible work schedule, so long as you uphold your commitments to the team and clients.

- Competitive salary, insurance, and lots of perks.