Puretech - Senior Business Manager - Influencer Marketing

About the job:

Were Hiring: Senior Business Manager - Influencer Marketing

Location: Mumbai | Experience: 6-10 Years | Function: Strategy & New Business

Puretech Digital - A Genesis Company is building the next phase of its Influencer Marketing engine and were looking for a strategic hustler to lead the charge.

This is not an execution role.

This is a high-ownership, high-impact position where youll work directly with the Vice President to drive business growth and pre-sales by converting briefs into wins and proactively building your own lead pipeline.

If you love ideating, storytelling, pitching, and prospecting, this is your chance to shape the future of influencer-led brand growth.

What Youll Do:

New Business Conversion:

- Recommend platform mix, content formats, influencer categories, and budget splits

- Collaborate with internal teams to craft pitch decks, mocks, and media plans

- Co-own pitch presentations with leadership from ideation to client narration

- Post-conversion, hand over to the operations team with clear documentation

Proactive Business Development:

- Collaborate with SEO, Social, Paid Media teams to upsell/cross-sell opportunities

- Build a strong network with brands, agencies, platforms, and creators

- Drive outbound pitches, creds decks, cold outreach, and case study sharing

- Maintain a business tracker and conversion funnel with clear targets

What Were Looking For:

Must-Haves:

- Strong knowledge of the creator economy, digital platforms, and brand funnels (TOFU BOFU)

- Excellent at storytelling, proposal writing, pitching, and relationship building

- Comfortable working with structured briefs and open-ended conversations

- Financially savvy able to handle budgeting, forecasting, and ROI mapping

Nice-to-Haves:

- Prior agency experience in New Business/ Brand Solutions/ Growth teams

- Familiarity with tools like Qoruz, Culture X, or similar

- Ability to draft sample scripts/hooks for influencer campaigns

Soft Skills:

- Self-starter with a solution-first approach

- Thrives in a non-hierarchical, high-trust environment

- Strong communication & presentation skills

Why Join Us?

- Work directly with leadership and explore content-led growth models

- Enjoy autonomy, visibility, and a clear leadership pathway

- Be part of a dynamic team rewriting how brands leverage creators for business outcomes