Puretech - Client Engagement Manager

Description:

Role Overview

The Client Engagement Manager will be responsible for managing client relationships, ensuring seamless delivery, driving strategic engagement, and enabling cross-functional collaboration. The role focuses on understanding client business objectives, guiding internal teams, maximizing performance outcomes, and creating opportunities for growth through upselling and cross-selling.

Key Responsibilities:

- Act as the primary point of contact for assigned clients, managing day-to-day communication and relationship building.

- Understand client business goals, challenges, and competitive landscape to provide proactive strategic recommendations.

- Conduct periodic reviews, check-ins, and escalation management to ensure high client satisfaction.

- Gather and translate client needs and priorities into clear deliverables for internal delivery teams.

- Educate clients on digital marketing trends, best practices, and new opportunities to strengthen their digital presence.

- Identify upsell and cross-sell opportunities through data-driven insights and strategic advisory.

- Facilitate collaboration across internal teams such as Paid Media, Organic Growth, Analytics, Social Media, ORM, CRO, Marketing Automation, and Influencer Marketing.

- Lead cross-functional sync meetings to ensure alignment on strategies, goals, and timelines.

- Work with clients to define marketing objectives and translate them into actionable strategies.

- Collaborate with internal teams to prepare comprehensive marketing and campaign plans.

- Monitor campaign performance and analyze data to recommend optimizations.

- Define KPIs aligned with client objectives and track performance against them.

- Prepare and deliver performance reports showcasing KPIs, ROI, insights, and improvement areas.

Skillsets Required:

- Strong client-facing communication and interpersonal skills.

- Deep understanding of digital marketing channels (Paid Media, SEO, Analytics, Social Media, CRO, Marketing Automation).

- Ability to translate business objectives into actionable marketing strategies.

- Proficiency in data analysis, KPI tracking, and performance reporting.

- Strong stakeholder management and conflict resolution skills.

- Ability to manage cross-functional teams and drive alignment.

- Strategic thinking, problem solving, and decision-making ability.

- Excellent presentation, documentation, and storytelling skills.

- Strong project management, time management, and multi-tasking abilities.

- Experience working in digital agencies, media agencies, or marketing tech environments.