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Key Responsibilities:
- Market Development & Business Planning: Identify and map the full potential for PROPEL Electric Trucks in the assigned region.
- Conduct in-depth market analysis to uncover white spaces, evolving customer needs, and competitor strategies.
- Forecast regional demand and sales volumes, align targets with the annual business plan, and translate them into clear,actionable monthly and quarterly sales plans.
- Consultative Selling: Engage deeply with customers to understand their logistics models, operational challenges, and business priorities.
- Offer tailored EV truck solutions that address their specific requirements, focusing on solving problems, not pushing products.
- Value-Based Selling: Sell on value, not price.
- Clearly articulate the long-term benefits of EV adoption, including cost savings, operational efficiency, and environmental impact; positioning EVs as a strategic investment over ICE vehicles.
- Financial Acumen: Develop and present robust business cases using ROI models, depreciation analysis, and cashflow projections.
- Help customers see the financial viability and long-term gains of EV ownership through real-world data.
- Customer Education: Communicate the advantages of EV technology with clarity and conviction, helping customers make informed decisions on transitioning their fleets to electric mobility.
- Relationship Building: Build trust-based, long-term relationships with fleet operators, business owners, and logistics stakeholders.
- Approach every interaction with humility, credibility, and a customer-first mindset.
- Sales Execution & Deal Closure: Maintain high levels of discipline and follow through across complex, long-cycle B2B deals.
- Use structured follow-ups, proactive engagement, and strong negotiation to convert opportunities into successful closures.
- Customer Satisfaction & Internal Collaboration: Ensure high customer satisfaction by working closely with internal teams (technical, service, delivery) to provide seamless support and on-time resolutions.
- Act as the customer's internal champion to align delivery with expectations.
Key Skills & Attributes:
- Strong business acumen and comfort with financial models(TCO, ROI, Payback Period, etc.
- Excellent verbal and written communication skills - crisp, confident, and clear.
- Ability to simplify complex concepts (like EV economics) for varied audiences.
- High emotional intelligence, patience, and a humble approach to customer conversations.
- Strong negotiation skills with the ability to close large ticket deals.
- Self-driven, target-oriented, and resilient in a high-growth environment.
- Goal-oriented and self-driven with strong perseverance to close long-cycle B2B deals.
- Ability to think strategically while executing with discipline.
Preferred Qualifications:
- Bachelor's degree in engineering / business / commerce (MBA is a plus).
- 10+ years of sales experience, preferably in commercial vehicles, logistics, EV, or capital goods.
- Familiarity with the EV ecosystem, logistics operations, and B2B selling dynamics.
Why Join Propel:
Be part of the future of mobility.
Work in a fast-growing, innovation-led EV company.
Opportunity to influence large-scale fleet transitions in India.
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