Programmatic Lead - DV360/CM360 & Trade Desk - Healthcare Industry

Job Responsibilities:

- Plan, execute, and optimize campaigns across DV360, CM360, and The Trade Desk platforms.

- Develop and manage media planning strategies to achieve business goals.

- Monitor campaign performance, generate insights, and deliver actionable recommendations.

- Collaborate with internal teams and external stakeholders for campaign alignment.

- Stay updated on industry trends, ad tech, and programmatic best practices.

Requirements:

- Proven hands-on experience in DV360, CM360, and The Trade Desk.

- Strong expertise in media planning and buying.

- Analytical skills with the ability to interpret campaign data and optimize for ROI.

- Experience in handling large-scale campaigns and multiple client accounts.

- Agency background preferred.

Preferred Skills:

- Knowledge of other programmatic and digital marketing platforms.

- Strong communication, presentation, and client-facing skills.

- Ability to work in a fast-paced and dynamic environment.