Product Manager - Rechargeable & Wireless Products

One of the leading FMEG /FMCG companies wishes to hire the Product Manager of its fastest growing category- Rechargeable batteries , powerbanks , wireless products. Key Responsibilities include -

New Product Development:

- Lead end-to-end product development , managing cross-functional teams across R&D, SCM, manufacturing, and sales

- Conduct market research

- Develop product roadmaps aligned with business objectives and consumer trends

- Create detailed product requirements, specifications, and GTM strategies.

Business Analytics & Pricing:

- Develop pricing strategies using P&L analysis, category grids, and competitive benchmarking

- Analyze sales data, market trends, and consumer behaviour to inform product and pricing decisions

- Create dashboards and reports tracking KPIs

Digital & E-commerce Management:

- Drive e-commerce strategy and execution across key platforms (Amazon, Flipkart, D2C website, etc.)

- Optimize product listings, pricing, and promotional strategies to maximize online sales and conversion rates

- Drive social media strategy

Media:

- Develop and execute 360 marketing campaigns

- Track ROI on marketing spend

- Stay updated on social media trends, influencer marketing, and content formats resonating with younger demographics

Cross-Functional Collaboration:

- Preferred candidate profile

- MBA from a Tier-1/2 business school with 3-5 years of post-MBA experience in product management, brand management, or related roles in Fast moving Consumer electronics industry .

EXPERIENCE IN CONSUMER ELECTRONICS INDUSTRY IS A MUST

- Advanced Excel proficiency

- Strong analytical and problem-solving capabilities with attention to detail

- Experience managing digital initiatives including social media, e-commerce, and performance marketing

- Excellent communication and presentation skills

- Data-driven decision-making mindset