Product Manager - Onboarding & Activation - BFSI

Role : Product Manager - Onboarding & Activation

- 2 - 4 years of experience

Location : Bangalore (Wednesday - WFH)

About the Role :

Own the app-install-to-first-funded-trade journey - KYC, account opening, bank linking, funding, and activation. You'll work where regulatory complexity meets UX, and where small conversion lifts directly drive growth. This role needs deep broker domain knowledge : you've dealt with eSign drop-offs, KYC failures, and funding friction - and shipped fixes that moved the numbers.

What You'll Do :

- Own the install-to-first-trade funnel end to end - measure, diagnose, fix, prove

- Drive activation improvements via experimentation, UX optimization, and funnel redesign

- Navigate compliance to find the fastest compliant onboarding path; Reduce onboarding TAT without compromising regulatory requirements

- Design and run A/B tests and phased rollouts across every funnel step

- Build the onboarding roadmap aligned with growth phase

Requirements :

- 2 - 4 years PM experience in a Product company

- Hands-on with broker onboarding : KYC/eKYC, eSign, Demat, CDSL, bank verification, FO activation

- Strong analytical chops - SQL, cohort analysis, experiment design

- Experience working with compliance/regulatory teams in finserv

- First-principles thinker; productive without detailed playbooks

Good to Have :

- Experience optimizing F&O or commodity segment activation flows

- Experience with payment and funding flow optimization (UPI, bank transfers)

- Prior startup experience (sub-200 people)