Posted by
HR
Last Active: NA as recruiter has posted this job through third party tool.
Posted in
Sales & Marketing
Job Code
1677495

Industry - FMCG/Foods/Beverage
In this role, you will orchestrate the launches and push growth of pillar products using product, market and consumer expertise, to contribute to continued growth for the brand and the consumer relationship primarily for one of the brands in the vertical.
- Implement new launches, maintain growth in pillar products and animate core catalogue
- Propose and monitor marketing mix strategies (360/Digital/Retail) to build integrated, engaging consumer brand experiences.
- Adapt communication material (imagery, digital, point of sale)
- Analyse consumer and market insights and competition strategies to make recommendations to management.
- Mobilise and work with other departments (sales, logistic, education, etc.) and partner agencies to build broader business strategy; meet the deadlines
- Make recommendations to management on the category based on own expertise of the consumer, market and competitors (launch analysis, strategic memo, etc.)
- Manage budget and ensure sales forecast accuracy.
- Be the brand guardian, guarantee the brand identity: ensure that all actions are in line with the sense of purpose while nourishing the brand
- Implement the retail strategy working hand-in-hand with the retail and education team and ensure the proper implementation of retail materials (services, advice, etc.)
Profile:
- Opportunity to work with a dynamic and global leadership
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Posted by
HR
Last Active: NA as recruiter has posted this job through third party tool.
Posted in
Sales & Marketing
Job Code
1677495