Product Manager - Education

Product Manager - Chennai

Our client is a leading pan-India education company, committed to developing children's cognitive, mathematical, and learning skills through innovative programs. They are looking for a Product Manager who can drive brand strategy, product innovation, and consumer engagement for their flagship learning programs.

Roles Responsibilities:

- Lead the brand and product roadmap for children's educational programs.

- Conduct deep consumer research to understand parents' and children's needs, turning insights into actionable strategies.

- Design and execute marketing campaigns, promotions, and engagement initiatives that drive student enrollments and brand visibility.

- Collaborate with sales, marketing, and operations teams to implement initiatives across pan-India centres.

- Translate consumer feedback into product and communication improvements, enhancing the overall learning experience.

Candidate Profile:

- Education: Science/Engineering graduate + MBA (IIM preferred; Tier 1- 3 colleges or reputed institutes)

- Total Work Experience: 7-10 years, Sales & Marketing Experience: 5-7 years (Brand Management, Product Marketing, or Consumer Insights) in Brand Management, Product Marketing, or Consumer Insights

- Experience in FMCG, Education/EdTech, Consumer Products, or Kids/Parent-focused brands

- Team Handling Experience (Must have Managed Team)

- Age: 32 to 40 (Preferred)

- Languages: Hindi (mandatory), English (Fluent), Tamil (a plus)

- Based in or willing to relocate to Chennai

- Passionate about understanding consumers, building brands, and driving innovative learning solutions.

- Strong Analytical thinking, Presentation &Customer service

- Pan India Travel : Approx. 5to 8 days per month.

Benefits:

Competitive salary with PF contributions

Health insurance and wellness benefits

Professional growth opportunities through trainings, certifications, and conferences