Posted By
Posted in
Sales & Marketing
Job Code
1561838
- Optimize the product portfolio to support the business objectives.
- To enhance the product portfolio to be in the priority consideration set of consumers. Upgrade the product portfolio to abide by the changing government regulations if any.
- Upgrade the product portfolio to abide by the changing government regulations if any.
- Plan & evaluate breakthrough products to provide an edge over competitors.
- Introduction of new tyre lines / brands to achieve business objectives and strategic requirements.
- Establish & implement pricing strategy with respect to competition and maintaining the premium positioning , Plan promotional campaigns related to pricing which can help achieve business objectives.
- Go To market approach for market intelligence with respect to product and pricing information to develop better price positioning and build Business Intelligence from external & internal sources and generation of required MIS.
- Introduce price promotional schemes to support sales.
- Strategize and Optimize the product portfolio and upgrade the same as per government regulations and guidelines.
- Device pricing strategy to main / improve the price positioning with respect to competitors.
- Ensures reliable and valid data collection for Product Requests according to PR process via market visits and local PPTs.
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Posted By
Posted in
Sales & Marketing
Job Code
1561838