1. Marketing Strategy : Formulation of marketing strategy for B2B and B2Csegments with specific focus on digital marketing. 2. Consumer Understanding : Develop deep understanding of consumer needs for the various products. Understand customer, customer insights and customer needs: Determine how to reach and engage our target audience to breakthrough with key programs and messages. Experience in handling B2B &amp; B2C Markets. 3. Managing Product launches. Based on Consumer insights work on new Product/Category Launches &amp; own launch success and growth through BTL, ATL, outdoor, digital campaigns, influencers (Yt, Insta) and partnerships. Working closely with the Product team to understand and influence roadmaps and product launches. 4. Marketing communication: Excellent communicator and writing skills; business writing skills - Becoming an expert in our products and product roadmap to clearly communicate them to customers and partners. Storytelling - work with the team to develop narratives for our core audience including developers. Exceptional writing and editing skills with extraordinary attention to detail. Create and manage Content team. 5. Digital marketing Plans: Building SEM, Display and Retargeting programs. Implement new tools or technologies to improve our marketing stack. Hands-on management and optimization of customer acquisition channels: SEO, SEM, Social/Display ads. 6. Leadership of marketing team : Provide leadership and skill development of the marketing team in line with the growth ambitions of the company. 7. E commerce analytics : Analyze large data sets to understand our growth marketing funnel and identify opportunities for expansion. Lead funnel optimization strategy and prioritize roadmaps of growth product features with Product and Engineering teams. 8. Brand building : A sensitivity for branding and how each interaction impacts customer perception. 9. Responsible for growth.

Bangalore

 Printo - Growth Marketing Manager 

Job Description for  Printo - Growth Marketing Manager  in Printo Document Services Pvt Ltd in  Bangalore for (5-15) years of experience. Apply Now!