Job description

Customer Strategy & Design | Pricing Strategy - Consultant

1. Pricing and Commercial Strategy Development:

- Design and implement comprehensive pricing strategies based on market research, competitive analysis, and financial modeling.

- Work with product management / sales / Account/ Finance / Brand client teams to align pricing strategies with market positioning and business goals.

- Develop appropriate pricing models, technology design and capabilities to effectively capture true value of products and services.

- Assist clients with building value-based pricing solutions to ensure maximum potential.

- Develop segmented pricing and offering structures based on customer willingness to pay and perceived value.

- Assist clients in establishing promotional objectives and a toolkit to track and measure promotion effectiveness.

- Support clients in driving favorable perception by identifying key value items and establish a merchandising strategy that optimizes store performance.

- Analyze current process & future requirements to design a win-win Commercial investment frameworks for client and their trade partners.

2. Data Analysis and Financial Modeling:

- Analyze pricing data and market insights to identify trends and opportunities for optimization.

- Develop and maintain sophisticated financial models to forecast the impact of pricing decisions.

- Analyze the significant pricing drivers, conduct transactional level analysis, and evaluate various pricing/revenue optimization opportunities based on potential financial and business impact to support clients with the best feasible solution for long term sustained benefit realization.

3. Pricing Process and capability assessment:

- Analyze client's current CPQ (Configure-Price-Quote) process and capabilities to develop strategic recommendations for maximizing return on commercial productivity solutions.

- Implement pricing solutions to achieve profitable growth and improve both top- and bottom- line performance for clients.

- Facilitate adoption of new pricing tools and methodologies to maximize the benefits of pricing transformation program.

- Oversee the implementation of pricing strategies and tools.

- Monitor the effectiveness of pricing strategies and make recommendations for continuous improvement.

4. Stakeholder Engagement:

- Collaborate with senior management and key stakeholders to gather inputs and align pricing strategies with overall business objectives.

- Present pricing analysis and strategic recommendations to stakeholders and executive leadership.

5. Market Intelligence:

- Keep abreast of industry trends and regulatory changes that may affect pricing strategies.

- Conduct competitor analysis to benchmark pricing and promotional strategies.

- Assess current performance and pricing capabilities & policies; benchmark them against industry leading practices and assist with (re)design of the pricing process and developing a target operation model.

- Understand and apply pricing research methodology including survey design, analysis, and application of findings.

6. Market Access:

- Design and implement innovative pricing strategies for pharmaceuticals, and biotechnology products.

- Develop comprehensive market access plans that include pricing, reimbursement, and patient access strategies.

- Engage with key stakeholders including payers, healthcare providers, and patient advocacy groups to gather insights and support effective market access strategies.

- Ensure that all pricing strategies comply with local and international healthcare laws and regulations.

- Work closely with clinical, regulatory, and commercial teams to integrate clinical and economic evidence into market access strategies.