Porter.in - Deputy General Manager - Supply Acquisition

Own end-to-end supply partner growth by scaling BAU acquisition, building new strategic supply channels, and improving onboarding efficiency through deep collaboration with Product, Risk, and Ops - with the goal of increasing active, high-quality supply density.

Core Responsibilities:

A. BAU Supply Partner Acquisition:

- Own city / category-level supply acquisition targets

Drive daily & weekly acquisition via:

- Optimize CAC, activation rate, and early churn

- Build playbooks for consistent, predictable acquisition

B. Strategic Channel Build-up (0 - 1):

- Identify, pilot, and scale new supply channels, such as:

- Design incentive structures and GTM motion for each channel

- Own channel-level unit economics and scalability

C. Onboarding Efficiency & Platform Readiness (with Product):

- Act as business owner for onboarding funnel

Partner with Product & Risk teams to:

- Use data + ground feedback to influence roadmap

D. Cross-functional Leadership:

- Translate business problems - product requirements

- Balance short-term growth with long-term platform health

SKILL SET:

A. Functional Skills:

Must-have:

- Marketplace / platform operations experience

- Supply-side growth or acquisition ownership

- Funnel thinking (lead - onboarded - activated)

Strong comfort with metrics:

- Pilot - scale execution capability

Good-to-have:

- Exposure to EV ecosystem, fintech, or asset-heavy supply

- Experience working with field teams + central product teams

- Experiment design (A/B testing mindset)

B. Analytical & Problem Solving:

Can break ambiguous problems into:

- Uses data and ground truth

- Understands trade-offs (speed vs quality, growth vs risk)

C. Stakeholder & Communication Skills:

- Can influence Product without authority

- Can align city ops and central teams

- Writes crisp problem statements & PRDs-lite

- Comfortable pushing back with data