Piramal - Product Manager - Cobranded Credit Card Segment

Job Description:

- Develop a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth

- Working closely with business leads to shape the offering, customer journey, convey value proposition and drive exponential growth for the product.

- Own the online growth character of a product end to end - from increasing traffic on the platform to improving conversion at each stage of the funnel

- Segment customers and tailor offerings for each segment through experimentation

- Monitoring user funnels and advocating for product enhancements to improve customer journey

- Monitor product profitability while keeping the product pricing competitive in the market.

- Come up with interventions and data driven insights to identify new growth opportunities

- Provide customer insight by blending data with deep understanding of user needs, habits and perceptions developed through targeted interviews, usability studies and customer feedback.

- Create and monitor product roadmap along with digital product manager.

- Partner with digital product manager in prioritizing the product features on the basis of anticipated customer value.

- Share insights with business and product teams to help prioritize tasks that would have the biggest impact

- Closely work with marketing teams to come up with campaigns to drive product growth and monitor communication effectiveness

- Participate in sprint planning and review to track progress