Performance Marketing Manager/Demand & Growth Manager

About the Role:

Key Responsibilities:

- Build and manage high-performing campaigns across Google Ads, Meta, LinkedIn, native platforms, and offline media.

- Own the performance marketing funnelfrom impression to conversionand drive continuous optimizations to improve CPL and ROAS.

- Collaborate with branding, content, and creative teams to ensure alignment of campaigns with the brand narrative.

- Analyze data to uncover trends, customer insights, and campaign performance for decision-making.

- Forecast and report weekly/monthly demand metrics to leadership.

- Identify new growth channels, tools, and partnerships that could unlock new demand streams.

- Align marketing initiatives with sales feedback and CRM analytics for cohesive demand planning.

Qualifications & Experience:

- Proven track record in managing large digital media budgets and optimizing for performance.

- Strong analytical mindset with hands-on experience in tools like Google Analytics, Excel, CRM dashboards, and performance platforms.

- Excellent project management and cross-functional collaboration skills.

- Real estate marketing experience or exposure to lead-based businesses is highly desirable.

What We Offer:

- Opportunity to shape growth strategy at a premium real estate brand.

- Work alongside a passionate, driven team building transformative living spaces.