Performance Marketing Lead - D2C Startup

Our client is building next generation of AI-led Ecommerce and is looking for a Performance Marketing Lead who can scale customer acquisition profitably.

If you've managed large Meta budgets, built growth engines for D2C brands, and thrive in a fast-moving environment, we'd love to speak with you.

What You'll Own:

- Scale Meta campaigns with ownership of 1 Cr+ monthly ad spend

- Drive revenue growth, ROAS, CAC, and customer acquisition

- Build and optimize full-funnel performance strategies

- Improve conversion rates across landing pages, checkout, and post-purchase journeys

- Work closely with Product, Tech, Design, and Operations to unlock growth opportunities

- Lead testing and experimentation across creatives, audiences, offers, and funnels

What We're Looking For:

- 25 years of Performance Marketing experience

- Proven success scaling Meta campaigns for D2C/Ecommerce brands

- Experience managing 1 Cr+ monthly advertising budgets

- Strong understanding of attribution, tracking, pixel implementation, and conversion optimization

- Hands-on experience with Meta Ads Manager, GA4, Shopify, and analytics tools

- Ability to independently drive strategy and execution

Preferred Background:

- Beauty

- Personal Care

- Skincare

- Cosmetics

- Wellness

- Consumer D2C Brands

- High-growth Ecommerce Startups

Why This Role:

- High ownership and direct business impact

- Opportunity to build and scale growth from the ground up

- Work on cutting-edge AI + Ecommerce products

- Fast decision-making, experimentation, and learning environment