



Functional Responsibilities:
- Support delivery of descriptive and predictive analytics as defined by the SLA (Service Level Agreement) within the AMESA Business Service Service Center
- Execute deep descriptive analytics of business performance and drivers to supplement standard reporting and inform data-driven decisions
- Identify, assess, and visualize key market share drivers for AMESA Categories, as a growth catalyst to prioritize and enable brand planning across portfolio
- Support AMESA region's annual SKU optimization process for the portfolio; analyzing impact by channel, customers and region as needed based on HQ delivered recommendations & targets
- Advise and share Advanced Analytics models and best practices with Regional Category Managers to leverage and build Advanced Analytics capability.
- Develop, maintain, and apply statistical models to business questions - including forecasting, price sensitivities/corridors, drivers analysis, market structure, etc.
- Forecast market growth leveraging (PGM - an internal tool) on an annual basis to inform PEP's long-term expectations for growth
- Collate and format consumer learnings from custom insight outputs, sales performance reporting, industry periodicals, and social listening resources, etc to help inform and develop future consumer insights strategies
- Provide responses to ad-hoc follow-ups when double-click (additional questions) required with tables/charts for relevant data
- Support relationships with the key end-user stakeholders in AMESA and region offices
Requirements:
- 6+ years of experience in the field of analytics
- Ability to convert insights into story that answers critical business questions.
- Hands on in coding in tools like R and Python
- Hands on in MS excel (advanced) and SQL
- Understanding of data structures, adept in data cleaning, structure, and aggregation as per need
- End-to-end project management.
- Expert of statistical techniques like regression, forecasting, decision trees and modelling process- concept and coding.
- Ability to design model architecture and translate business problem into analytical problem
- Ability to visualize data set and identify KPIs that will help decision making.
- Good PowerPoint skills.
- Experience in ML techniques, cloud compatible tech stacks, understanding of data pipeline creation preferable
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