Ozi - Lead - Brand & Social Media

Brand & Social Media Lead Vertical Quick Commerce

Full-time | Gurgaon | 4 to 6 yrs experience | Early-stage (0 1)

About the company:

A premium vertical quick commerce player (in stealth) backed by marquee VCs and built by alumni of top consumer internet companies, were on a mission to redefine on demand retail within our chosen vertical. We serve late-millennial and Gen-Z households who value curated, certified-safe products delivered fast.

By owning the full stack, we combine high quality checks with lightning fast fulfilment, delivering a premium yet accessible experience that stands above the current mass market platforms.

What you'll own:

- Social channels & communities own the organic content calendar across all digital touchpoints: Instagram, Facebook, YouTube and owned WhatsApp / Facebook groups; spark daily conversation and advocacy.

- Brand storytelling & consistency plan and produce brand content, customer stories, short-form video and visual assets that aligns 100% with the brand, across app, social media, ads and CRM.

- Influencer & creator partnerships identify the right voices, negotiate collaborations and manage relationships that build trust and reach.

- Guardrails & governance own the brand bible (visual identity, tone, dos & donts) and enforce it across app, digital media, social media, growth and offline touchpoints.

- Growth analytics track the numbers, surface insights and iterate quickly. Track how the brand is growing and project its future course through numbers.

What makes you a fit:

- 4 to 6 years in brand or social roles at an e-commerce / quick-commerce or consumer brands startup.

- Led end-to-end campaigns that lifted awareness or conversions (Social Media, short-form and long-form content, films, influencer collabs).

- Creation edge you can not only catch pixels that are off, but you are hands-on with design tools like Canva and CapCut and can whip up Instagram reels and branded content on your own.

- Built brands from scratch or joined at seed stage; happy being a team of one until you hire or outsource.

- Data-focused: You can set up dashboards, report the numbers, and make projections for the future to track how the brand is growing

- Clear, no-drama communicator who collaborates smoothly with design, growth and product.

Bonus points

- Launched a new consumer brand or category from scratch.

- Familiarity with performance-tied influencer models (CPA, revenue-share).

- Fluency with AI tools like Opus, HeyGen, Krea, etc. for quick turnarounds