Growth Head - D2C/eCommerce About Open Secret: Open Secret is a brand with a vision to make every Indian family eat better. Powered by a strong operating team of strategists and marketers from Harvard Business School, IIM, and IIT with 40+ years of collective FMCG experience and backed by the strongest set of mentors - Matrix, Vijay Shekhar Sharma, Kunal Bahl, Rohit Bansal, and Vivek Gambhir. Open Secret began as a challenger F&B brand offering a range of unjunked snacks from no-maida cookies to unjunked chocolates and a better-for-you bhujia. In 2021, Open Secret expanded its focus to become a one-stop platform for all things unjunked to cater to the consumer desire for 'better-for-you' food and beverage options across the day. Working closely with nutritionists and food experts, Open Secret offers a thoughtfully curated range of local and Un-Junked brands and products which are available across various channels. About the CEO and Co-Founder: Ahana Gautam is an experienced operator with a passion to build and grow the biggest consumer brands in India. She has a B.Tech from IIT Bombay and an MBA from Harvard Business School. She started her career at P&G where she worked across multiple functions - supply chain, finance and marketing. Ahana grew her passion for food brands at General Mills in the US where she launched natural and organic products. Job Description: Strategy Development & Execution: - Designing and scaling user acquisition strategies across web, social, email, partnerships, and media. - Conducting A/B tests, user segmentation analyses, and campaign optimization. - Working with data, product, editorial, and communications teams to align growth efforts with mission. - Working with data, product, editorial, and communications teams to align growth efforts with mission. - Working with data, product, editorial, and communications teams to align growth efforts with mission. Cross-Functional Collaboration: - Working with data, product, editorial, and communications teams to align growth efforts with mission. - Informing product features or content directions based on user growth insights. - Launching experimental campaigns or pilots to grow readership, donor engagement, or platform use. - Launching experimental campaigns or pilots to grow readership, donor engagement, or platform use. Experimentation & Analytics: - Launching experimental campaigns or pilots to grow readership, donor engagement, or platform use. - Tracking KPIs like visit-to-registration conversion, retention, shared media, etc. - Leading, mentoring, or building a small team focused on growth marketing. - Leading, mentoring, or building a small team focused on growth marketing. Leadership & Team Building: - Leading, mentoring, or building a small team focused on growth marketing. - Fostering a testing culture where learning and iteration are prioritized. Mission Alignment: - Ensuring growth efforts uphold the organization's values-responsible data use, mission-driven messaging, transparency. Requirement: - Must have Experience into Growth- Ecommerce / D2C with similar job responsibilities

Mumbai

Open Secret - Growth Head - D2C/eCommerce Segment 

Job Description for Open Secret - Growth Head - D2C/eCommerce Segment  in Open Secret in  Mumbai for (2-4) years of experience. Apply Now!