Business Associate - DigiDukaan

Key Responsibilities:

Network Expansion & Support:

- Act as the day-to-day point of contact for assigned Buyer Network Participants (BNP, Retailer Facing Apps) and Seller Network Participants (SNP, Brands/Distributor Facing Apps) on DigiDukaan.

- Ensure smooth integration and operational alignment between BNP and SNP systems.

- Track and follow up on open issues (catalog gaps, pricing mismatches, order failures) and drive closure.

Onboarding & Activation Support:

- Support onboarding of new SNPs (brands/distributors) and ensure readiness for go-live.

- Assist in retailer and distributor onboarding efforts in collaboration with partners.

- Drive activation of onboarded partners by ensuring catalog, schemes, and pricing are live.

- Maintain onboarding trackers and ensure milestone-based progress (onboarded - live - transacting).

Catalog, Pricing & Scheme Readiness:

- Coordinate with SNPs and brands for catalog completeness (SKU, images, attributes).

- Track pricing and scheme uploads and ensure accuracy across systems.

- Identify and flag data inconsistencies (catalog mismatch, missing images, wrong schemes).

- Support execution of promotions and retailer-specific discount constructs.

Operations & Issue Management:

- Monitor daily operations including order flow, acceptance rates, and fulfillment issues.

- Maintain a central tracker of issues (NP integration, catalog gaps, scheme errors, etc.).

- Coordinate with internal product/tech teams for issue resolution and fixes.

- Ensure SLA adherence for issue closure with external partners.

Performance Tracking & Reporting:

- Track key metrics such as retailer onboarding, distributor activation, orders, GMV, AOV.

- Maintain dashboards and trackers for weekly reviews and war-room discussions.

- Identify gaps in performance and highlight actionable insights to the team.

Cross-functional Coordination:

- Work closely with product, tech, operations, and GTM teams to ensure smooth execution.

- Support training and communication efforts for SNPs and distributors where required.

- Assist in preparing SOPs, playbooks, and process documentation.

Skills & Competencies:

1. 1-3 years of experience in operations, program management, partnerships, or marketplace roles.

2. Basic understanding of e-commerce, B2B commerce, or platform ecosystems.

3. Strong execution and follow-up skills with attention to detail.

4. Ability to manage multiple stakeholders (BNP, SNP, brands, distributors).

5. Comfort working with trackers, dashboards, and operational data.

6. Problem-solving mindset with ability to identify and escalate issues proactively.

7. Good communication skills for partner coordination and internal alignment.

8. Ability to work in a fast-paced, ambiguous, and evolving environment.

What Success Looks Like (First 3-6 Months):

1. SNPs onboarded are live with complete catalog, pricing, and schemes

2. Reduction in catalog gaps, pricing mismatches, and order failures

3. Improved activation - transacting rate of distributors and retailers

4. Strong issue tracking and faster resolution cycles

5. Clear visibility on daily/weekly performance metrics