OISTER - Senior Brand Manager

Description:

Oister is a premier private markets asset manager for Indias serious capital. Brand at Oister is integral to how we are designed, articulated, and trusted. It sits at the intersection of capital allocation, product design, investor psychology, and market cycles.

The mandate is to create clarity in a complex category, shape how investors understand risk and illiquidity, and maintain a consistent institutional standard across decks, research, events, and digital presence. Done well, brand becomes a compounding asset that supports distribution, partnerships, and durable reputation.

WHO THIS ROLE IS FOR

- 5+ years building narrative in high-expectation environments where the audience is informed and demanding

- Comfortable with private markets and capital language, with strong curiosity for how markets and investing actually work

- Strong editorial judgment; you can spot weak claims, missing logic, and imprecise language quickly

- You keep a close watch on what matters in the category: regulation, fund flows, exits, and how platforms are positioning

- You enjoy the creative work: shaping ideas, formats, and storytelling Prior experience in VC, PE, asset management, or financial media is a plus

WHAT THIS ROLE WILL OWN

1-Brand architecture and positioning

- Define and refine Oisters long-term brand strategy across asset classes and investor segments

- Build structured messaging frameworks across products, and thought leadership

- Ensure alignment between product reality and brand communication

2-Capital narrative and investor communication

- Translate private markets structures into clear, decision-ready narratives Own the intellectual quality of product decks, and investor materials Partner with leadership and investment teams to maintain credibility under scrutiny

3-Research and market intelligence

- Track developments across private markets, regulation, fund flows, exits, and competitive platforms. Maintain an internal market brief highlighting material shifts and narrative implications

- Identify themes where Oister should develop a point of view

4-Editorial and content standards

- Own the voice and quality of newsletters and thought leadership Build an editorial calendar aligned with market cycles and product milestones Ensure communication remains high signal and consistent

5-Events and ecosystem presence

- Design and execute investor and founder gatherings with clear intellectual positioning

- Build repeatable event formats that reinforce brand credibility Ifits on Oister its a pearl