Market Research Analyst.

Company Description:

- NK Realtors, is one of the largest vertically integrated real estate service providers in India since the last 40 years.

- Headquartered in Kolkata, the company is well known for its deep employee centric approach NK Realtors is easily one of the best organisations to work for and build careers.

- With the real estate industry on the threshold of tremendous growth over the next 20 years, NK Realtors with its rich history, brand & structure gives the perfect opportunity to grow your career.

- "NKlusive" is an exclusive intermediary of NK Realtors dealing in "Premium & Luxury Homes".

Job Description:

- We are looking for a methodical Market Research Analyst to gather data from internal, external, open market, internal, survey and process regular report preparation.

- Process statistical data in order to support all stakeholders during their decision making process regarding product designs, prices and promotions.

- The successful market researcher will be able to analyse autonomously qualitative data, trends, strategies, competition and market trend.

Responsibilities:

- Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations.

- Understand business objectives and design surveys to discover prospective customers' preferences.

- Open to travel of when required as per requirement of assigned project.

- Compile and analyse statistical data using modern and traditional methods to collect it.

- Perform valid and reliable market research SWOT analysis.

- Interpret data, formulate reports and make recommendations.

- Use online market research and catalogue findings to databases.

- Provide competitive analysis on various companies' market offerings, identify market trends, pricing/business models, sales and methods of operation.

- Remain fully informed on market trends, other parties researches and implement best practices.

- Reports findings, complete with graphs illustrating data and written text explaining complex findings.

- Forecasts and tracks industry marketing and sales trends based on collected data.

- Delivers reports and presentations of findings to management and/or executive leadership.

- Analyse data from various sources to identify patterns and insights.

- Assist in the development of marketing strategies based on research.

- Evaluate the impact of economic, demographic, and other factors on real estate markets.

- Utilise GIS and other mapping tools to analyse spatial data.

- Participate in industry conferences and networking events.

Requirement & Skills:

- Proven Market Research Analysis experience (3-7 years).

- Excellent verbal and written communication skills with a keen interest in providing purposeful and accurate insight into consumer behaviour, market information.

- Excellent organisational skills and attention to detail.

- Superior research, critical thinking and analytical skills with thorough attention to details.

- Ability to translate complex concepts and methodologies into easily understood language.

- Proficient with Microsoft Office Suite or related software.