National Trade Marketing Head - FMCG

- Lead trade marketing strategy with strong general trade focus

- Drive portfolio visibility and impactful in- store execution

- Build and manage promotional calendars tailored to general trade

- Strengthen distributor and retailer partnerships for sustainable growth

- Optimize trade investments with disciplined ROI tracking

- Develop go- to- market plans for new launches in general trade

- Enhance shopper engagement through localized activations

- Monitor category performance and deliver profitable expansion

- Align trade initiatives with sales objectives and brand goals

- Provide insights from general trade channels to guide strategy

- Collaborate with sales and supply chain for seamless execution

- Ensure long- term portfolio health through consistent general trade excellence