National Sales Manager - FMCG/Beauty Industry

Description:

Key Responsibilities:

Sales & Revenue Generation:

- Develop and execute sales strategies to achieve monthly, quarterly, and annual sales targets.

- Identify new business opportunities, salon chains, and individual salon partners.

- Drive upselling and cross-selling of products and services to salon clients.

- Monitor market trends and competitor activities to stay ahead in the market.

Client Relationship Management:

- Build and maintain strong relationships with key salon owners, managers, and decision-makers.

- Conduct regular meetings, visits, and presentations with salon partners.

- Address and resolve client queries, concerns, and service issues promptly.

Team Management:

- Lead, mentor, and motivate a team of sales executives/business development executives.

- Set clear targets and KPIs for the sales team and regularly review performance

- Provide training and development programs to enhance the teams product knowledge and sales

skills.

Business Development:

- Expand the salon network by onboarding new salons in targeted regions.

- Negotiate commercial terms and close contracts with new and existing clients.

- Collaborate with the marketing team to execute promotional campaigns and initiatives.

Reporting & Analysis:

- Prepare and present detailed sales reports, forecasts, and market analysis to senior management.

- Monitor key metrics like revenue, client retention, and market share.

- Suggest improvements based on data-driven insights.

Operational Coordination:

- Coordinate with logistics, supply chain, and finance departments to ensure timely product deliveries and payment collections.

- Ensure all salons receive the necessary product training, merchandising support, and promotional material.

- Meeting New salon chain for Sales Pitches

a) New acquisitions:

- Understand each doctor's specialty, needs, and preferences before the meeting.

b) Value Proposition:

- Clearly communicate the benefits and unique selling points of each products.

- Preparing Weekly and Monthly Calendars

a) Organize Efficiently: Use a digital calendar or CRM system to schedule and track appointments.

b) Prioritize: Focus on high-potential doctors and ensure follow-ups with those who show interest.

c) Flexible Scheduling: Be prepared to adjust schedules to accommodate doctors' busy timelines.

Key Skills & Qualifications:

- Proven sales and business development experience, preferably in salon, beauty, FMCG, or related industries.

- Strong communication, negotiation, and interpersonal skills.

- Leadership abilities with experience in team management.

- Knowledge of salon operations and beauty industry trends.

- Target-driven, analytical, and strategic thinker.

- Graduate degree; MBA preferred.

- Understanding CRM

a) Data Management: Keep accurate records of all interactions, preferences, and purchase history.

b) Customer Segmentation: Use CRM to segment doctors based on various criteria for targeted marketing.

c) Analytics: Utilize CRM analytics to track sales performance, identify trends, and make data-driven decisions