We are looking to hire for National Sales Head - Retail

Company: Purplle

Location: Mumbai, Maharashtra, India

Reports to: Business Head - Retail

1. The Opportunity

At Purplle, we are driven by a powerful vision: to make beauty accessible to everyone and build the largest, most-loved beauty & personal care platforms in the country. As we continue our rapid expansion across India to make this vision a reality, we are looking for a dynamic and results-driven National Sales Head - Retail to architect and execute a sales strategy that drives revenue, market share, and profitability.

This is a pivotal leadership role for a professional who is passionate about building high-performing teams and thrives at the intersection of traditional retail and digital innovation. You will be the driving force behind our entire sales engine, reporting directly to the head of our retail division and shaping the future of the Purplle brand in a competitive market.

2. Role Summary

The National Sales Head is responsible for the leadership, performance, and strategic direction of Purplle's entire sales function. This includes owning the P&L for the sales division, spearheading our customer experience and omnichannel strategy execution. The ideal candidate will be a master of balancing strategic planning with hands-on execution, using data to unlock insights and drive relentless growth & seamless execution.

3. Key Responsibilities

Strategic Sales Leadership & Execution:

- Develop and implement a comprehensive national sales strategy that aligns with the company's long-term growth objectives.

- Take full ownership of the sales P&L, setting and achieving ambitious revenue targets, managing budgets, and ensuring sustainable profitability.

- Analyze market trends, consumer behavior, and competitor activity to identify and capitalize on new growth opportunities and mitigate risks.

- Lead the annual, quarterly, and monthly sales forecasting, planning, and budgeting process with a high degree of accuracy.

Customer Experience & Omnichannel Strategy:

- Champion and execute a seamless omnichannel strategy, ensuring a consistent and superior customer experience across physical stores.

- Utilize data analytics to map and understand the complete customer journey, implementing strategies to increase customer lifetime value (CLV) and satisfaction.

- Develop and standardize frameworks for local store marketing and community engagement events to drive footfalls and store traffic.

- Collaborate with the e-commerce and marketing teams to drive omnichannel business, improve conversion rates, and leverage digital technologies for deeper customer engagement.

Team Leadership & Development:

- Lead, mentor, and inspire a national team of Zonal Heads, Regional Managers, and Cluster Managers.

- Foster a culture of high performance, accountability, and continuous improvement through effective coaching and performance management.

- Oversee the recruitment, hiring, and onboarding of top-tier sales talent.

Operational & Distribution Excellence:

- Collaborate with the Business Development team by providing data-driven insights to inform market analysis and the network expansion strategy.

- Oversee the national New Store Opening (NSO) process, ensuring a standardized and successful rollout for all new locations.

- Collaborate closely with Supply Chain, Marketing, and Operations teams to ensure optimal inventory management, product availability, and successful new product launches.

- Streamline sales processes and leverage CRM and other business intelligence tools to enhance efficiency and reporting.

4. Qualifications & Skills

Required Experience:

- 10-14 years of progressive experience in sales and business development within the Indian retail or FMCG sector.

- A minimum of 5 years in a senior leadership role (e.g., Zonal Head, Channel Head) with a proven track record of managing large, geographically diverse sales teams.

- Demonstrable experience in managing a significant P&L and consistently exceeding revenue and profitability targets.

- MBA in Sales & Marketing or a related field from a premier institution is highly preferred.

Core Competencies:

- Strategic Thinking: Ability to design and implement effective sales strategies that drive long-term growth.

- Data-Driven Decision Making: Proficient in using sales data, market analytics, and CRM insights to inform strategy and forecasting.

- Omnichannel Acumen: Deep understanding of integrating offline and online retail channels to create a unified customer experience.

- Inspirational Leadership: Proven ability to build, motivate, and lead high-performing sales teams.

- Financial Acumen: Strong command of P&L management, budgeting, and sales forecasting.

- Exceptional Communication: Outstanding presentation, negotiation, and interpersonal skills to engage effectively with stakeholders at all levels.

- Familiarity with modern retail technologies, including AI-driven personalization, CRM systems and business intelligence tools.

- Adaptability and foresight to navigate the rapidly evolving retail landscape.

- A customer-centric mindset with a passion for delivering exceptional service.

If the role interests you, Pls share your updated resume with following details

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