National Manager - Sales Development - FMCG

Responsibilities:

- Identify and prioritize target markets and segments for channel development.

- Develop and implement channel development strategies and action plans to expand market coverage and penetration.

- Identify opportunities to expand the distributor, wholesaler, and retailer network.

- Monitor and analyze channel performance, market trends and competitor activities.

- Work closely with sales, marketing and regional teams to ensure effective coordination and execution of channel development initiatives.

- Implement channel-led programs to enhance product visibility and availability across stores and outlets.

- Provide regular reports and updates on channel development activities, market conditions, and competitor insights to senior management.

- Address market inquiries, issues, and concerns raised by the sales team in a timely and satisfactory manner.

- Implement the sales automation & technology deployment.

- Build & implement the go-to-market strategy for key focus products.