Job Summary:

To lead the end-to-end product strategy, development, profitability and lifecycle management of housing finance products, ensuring alignment with business growth, customer needs, risk appetite and regulatory requirements.

Job Requirements:

- Graduate and MBA / PGDM in Finance, Marketing, Business Management or equivalent preferred.

- 12 - 18 years of experience in Banking, Housing Finance, NBFC or Financial Services.

- Strong experience in Product Management - Product Development - Business Strategy.

- Experience in Home Loans, LAP, Affordable Housing or secured retail lending is preferred.

- Should have demonstrated experience in launching and scaling financial products.

- Strong understanding of Housing Finance and secured lending Product strategy and lifecycle management.

- Business and financial acumen.

- Pricing and profitability management.

Specific Skills:

- Market and competitor analysis.

- Customer-centric product development.

- Data-driven decision making.

- Digital lending and process transformation.

- Stakeholder management.

- Strong communication and presentation skills.

- Cross-functional leadership.

- Project and change management.

Job Responsibilities:

Strategic:

- Define and drive the overall product strategy aligned with the company business plan and growth objectives.

- Identify emerging market opportunities, customer segments and new product opportunities.

- Develop the long-term product roadmap for Home Loans, LAP, Affordable Housing and other secure lending products.

- Establish product-wise growth, profitability and market share objectives.

- Drive product differentiation and competitive positioning through market and customer insights.

- Define product pricing and profitability strategy in collaboration with Business, Credit, Risk and Finance.

- Evaluate and recommend new products, geographies, customer segments and business models.

- Drive digital product strategy and transformation of the customer lending journey.

- Develop strategic partnerships with technology providers, fintechs, aggregators and other ecosystem partners.

- Present product strategy, business cases and performance to the CEO - Business Head - Management Committee.

- Ensure product strategy is aligned with regulatory requirements, risk appetite and governance standards.

Tactical:

- Translate the product strategy into annual, quarterly and monthly execution plans.

- Define product features, eligibility criteria, pricing, fees, process flows and customer propositions.

- Monitor product-wise disbursement, portfolio growth, yield, profitability, TAT and portfolio quality.

- Conduct regular competitor benchmarking and recommend corrective actions.

- Work with Credit and Risk teams to refine product policies and underwriting parameters.

- Collaborate with Sales and Business teams to improve product penetration and conversion.

- Coordinate with Technology and Operations teams for product enhancements and system implementation.

- Lead product launches, UAT, pilot programs and rollout activities.

- Identify process gaps and implement initiatives to improve TAT, customer experience and operational efficiency.

- Prepare product MIS, dashboards and management reports.

- Track product performance against approved business plans and initiate course corrections.

- Conduct periodic product reviews and recommend modifications based on market performance and customer feedback.

Supervisory:

- Lead and manage the Product Management - Product Development team.

- Define KRAs, KPIs and individual objectives for team members.

- Allocate responsibilities and ensure timely execution of product initiatives.

- Review team performance through periodic reviews and performance dashboards.

- Guide team members on product design, market analysis and business requirements.

- Ensure adherence to product governance, SOPs and approval processes.

- Coordinate with cross-functional teams and resolve execution-level issues.

- Ensure timely preparation of product documents, circulars, process notes and training material.

- Conduct regular team meetings and track action items to closure.

- Build product capability within the team through coaching, training and knowledge sharing.

- Identify talent requirements and support recruitment and development of the product team.

- Ensure effective escalation and resolution of critical product-related issues.