National Head - B2B Sales - Wire Cable

Description: Central Head for B2B Sales Excellence Team

1. Profile:

I. Experience:

- 10 - 15 years in B2B Sales / Sales Excellence / Business Transformation within manufacturing or building-materials sectors (cables, electricals, industrials, etc.)

II. Previous Role Background:

- Handled multi-zone sales operations and performance governance

III. Skill Sets:

- Strong expertise in B2B project and industrial sales processes

- CRM-led funnel governance and multi-zone performance management

- Sales productivity improvement, sales capability building, and structured review mechanisms

- Strong analytical and process-orientation skills

- Cross-functional stakeholder management (Sales, Marketing, BD, Finance, IT)

Key Performance Metrics (KPIs):

I. CRM Adoption Rate

- % of active B2B users updating CRM regularly

II. Funnel Coverage Ratio

- Funnel value as a multiple of monthly sales target

III. Lead-to-Order Conversion

- % of leads converted to confirmed orders

IV. Sales & BD Alignment

- % of BD leads jointly reviewed and assigned to Sales for closure

V. Capability Roadmap Completion

- % of planned training programs completed as per annual plan