Responsibilities and Accountabilities: - Anchor the Trade Input design, execution and evaluation to drive incremental business from the channel - Partner with the Zonal Sales Managers to plan and design trade schemes to deliver the AOP volume , value and Market share plans for the channel - on a national capacity. - Engage with ASMs to have periodic dialogue on efficacy of trade schemes - Prepare and formalize a culture of post activity evaluation with the stakeholders - Own the end to end consumer promotion planning process in line with our occasion calendar with an objective to drive consumption Manage end to end Channel Programs: - Own the Program with a holistic understanding of Top Stores- target setting and payouts - Partner with ASMs on closure of TOT and JBPs with large Regional Chains - Plan, Measure and Execute bespoke solutions for Top Stores to drive throughput. Own the RTM Plans for the channel: - Anchor the RTM Planning for the channel | Drive efficiency KPIs in partnership with the Zones Channel & Revenue Management: - Anchor the Channel P&L: Identify levers of growth and plan long term strategies to help drive sustainable top and bottom line growth from the channel - Partner with Sales Excellence in ensuring seamless deployment of Sales Projects ( Vistaar, Dakshin, Sunrise etc). Consistently innovate in our RTM approach to create future-ready sales system - Conduct periodic reviews with the Sales Team and highlight actions needed to bridge the gap Vs Plan | Lead the Revenue Management agenda for the channel by optimizing Mix and Pricing. Must have: 5 + Years of Work Experience in FMCG as Area Manager , 2+ years experience in Trade/Customer marketing function desirable

Gurgaon/Gurugram

National GTM Manager - FMCG 

Job Description for National GTM Manager - FMCG  in Search Unicorn in  Gurgaon/Gurugram for (6-12) years of experience. Apply Now!