About Us : - We are India's leading political consulting organization dedicated to provide high quality professional support for political campaigns. We strongly believe that the nation will best benefit from an enlightened political leadership in the form of Prime Minister Narendra Modi and are proud to have previously contributed in a similar capacity in the momentous election campaign of 2014, 2019,2024 and various subsequent state elections. - Our work includes envisioning and executing innovative electioneering campaigns, facilitating capacity building of grassroots cadre and shaping governance. We add professional aspects to the strengths of the scores of grassroots workers supporting the Prime Minister and ensure optimal electoral results not as an end in itself but to add to the Prime Minister's vision for a developed India. Our work leverages on-ground activities, data analytics, research and new age media as a force multiplier for the Prime Minister's messages and actions. - We comprise a diverse group of dedicated individuals including former management consultants, lawyers, engineers, political theorists, public policy professionals and other varied sectors from premier institutes and corporates with the unified objective of meaningfully contributing to the polity of the nation. About the Role: We're looking for a dynamic Marketing Lead with 4-6 years of experience to shape, strengthen and propagate our brand identity. If you have a passion for brand storytelling, visual identity, strategic marketing and growing a brand through data-driven strategies, we want you on our team! Eligibility: - MBA in Marketing or Master's in Communications, Marketing, or Public Relations from a Tier 1 or Tier 2 business school - 4-6 years of experience in directly managing a team, brand marketing, visual identity development, or creative strategy - Strong background in brand positioning, market research, and storytelling - Experience in developing brand guidelines, visual assets, and marketing playbooks - Exposure to working with global student organisations like 180 DC, Enactus, and AIESEC in their Marketing division and/or in a fast paced startup environment catering to younger audiences is a plus Skills: - Creative Direction & Content Aesthetics: Strong understanding of brand storytelling, copywriting, and campaign ideation - Impact-Driven Strategy & Innovation: Demonstrated ability to design and implement robust monitoring and impact measurement processes for marketing campaigns. Strong understanding of both traditional and emerging social media platforms, with a proven track record of leveraging innovative marketing trends to drive business outcomes - Marketing & Campaign Execution: Ability to craft and execute brand marketing campaigns across digital, outdoor, and social media - Cross-Team Collaboration: Work closely with product, design, and marketing teams to ensure brand consistency Ordinary People, Extraordinary Impact - Presentation & Report-Making: Strong skills in preparing brand strategy decks, reports, and creative guidelines Job Description: - Project Leadership: Oversee marketing projects and teams. Monitor project performance, set clear goals, and ensure timely execution. Drive social media property growth and performance metrics, and shape communication direction - Brand Vision & Identity Development: Define and maintain the brand's visual identity. Develop and oversee the brand style guide, ensuring consistency across all communication channels. - Brand Kit & Asset Management: Guide the team to create and manage the brand kit, including logos, icons, social media templates, presentation decks and collaterals, booklets etc - Storytelling: Guide the team to craft compelling brand narratives that connect with audiences and enhance brand positioning. Lead branded marketing campaigns, ensuring alignment with the brand's tone and values - Campaign Execution & Performance Analysis: Launch and manage brand awareness campaigns, measuring their impact using analytics tools. Use Google Analytics, Power BI, and LinkedIn Insights to optimise brand messaging and outreach - Content Pipeline Creation: Drive the team to create a robust pipeline of content, including but not limited to videos, image cards, advertisements, reels, vox pop series, etc,. for pan-India youth engagement and managing the release plan - Performance Analytics & Optimisation: Track campaign performance using Google Analytics, Power BI, LinkedIn and Meta Insights to refine strategies - Flexibility: Be able to adapt to meet our dynamic business needs that may change or evolve over time. P.S This is a contractual role till April 2026 with the possibility of extension based on performance.

Delhi NCR

Nation With Namo - Marketing Lead 

Job Description for Nation With Namo - Marketing Lead  in KALLIOPE CONSULTING PRIVATE LIMITED in  Delhi NCR for (4-6) years of experience. Apply Now!