Business Analyst About the Position: Nallis e-commerce division is expanding rapidly, and we are looking for a data-driven Business Analyst to support key business functions. This role requires analytical expertise, strategic decision-making, and cross-team collaborations to optimize business performance using data insights. The ideal candidate will leverage data analytics tools such as Python, SQL, and Excel to generate reports, identify trends, and provide actionable recommendations. They will be crucial in guiding teams on daily business decisions and implementing data-backed strategies. About the Company: Established in 1928, Nalli has been a leader in the textile and retail business and a household name for exquisite silks. For 95 years, Nalli has been an iconic heritage brand steeped in tradition, beloved by sari-wearers everywhere, and known for its trust, quality, and family values. Role Summary: We are searching for an e-commerce business analyst to improve and maintain our e-commerce presence, processes, and sales. In this role, you will be tasked with analyzing key metrics about our business and its performance which you will use to generate insights and reports for marketing, UX, payment, and overall strategy. To ensure success as an e-commerce business analyst you should be adept at data mining, business intelligence, report writing, and process optimization. You will be knowledgeable on a broad range of e-commerce activities, such as SEO, website design, sales funneling, conversions, and digital marketing. E-Commerce Business Analyst Responsibilities: - Translate e-commerce data into practical, operational insights to generate revenue on D2C/Market places. - Define and track the company's e-commerce goals and key performance indicators (KPIs). - Identify areas for improvement across customer engagement, acquisition, behavior, and conversions. - Monitor and interpret key e-commerce metrics and performance indicators. - Conduct research on competitors, emerging markets, and new opportunities within the e-commerce sector. - Generate innovative ideas to evolve the company's e-commerce strategies. - Collaborate with marketing and IT teams to develop tailored e-commerce solutions. - Execute comprehensive e-commerce strategies that align with business development objectives. - Stay informed and report on relevant changes and trends in the e-commerce market. - Provide strategic guidance to stakeholders on e-commerce-related decisions. - Analyze product/category performance on both D2C and marketplaces. - Track key metrics: GMV, returns, cart abandonment, CAC, LTV, ROAS, etc. - Work on pricing intelligence, competitive benchmarking, and customer segmentation. - Digital Marketing & Inventory Management - Prepare weekly dashboards and insights reports for leadership. - Help to Drive sales on marketplaces. - Monitor marketplace dashboards (Seller Central, Vendor Central, etc.). E-Commerce Business Analyst Requirements: - Bachelors degree in business management, marketing, data science, or a related field. - At least 4 years of experience working in digital markets and e-commerce environments in D2C/Market places. - Strong knowledge of: - D2C website platforms like Magento, Shopify etc. - Marketplace tools (Seller Central, Flat file uploads, Ads dashboards) - Tools: Excel (advanced), SQL, GA4, Power BI/Tableau, JIRA/Confluence. - Solid understanding of key e-commerce metrics and terminology. - Highly analytical, detail-oriented, and technically proficient. - Ability to align data insights with user experience and business outcomes. - Professional, reliable, and results-driven. - Effective communicator and collaborative team member. - 4 to 7 years in E-commerce, preferably in fashion/retail sector. - Strong business acumen with data-driven decision-making. Qualifications: - Bachelors or Masters degree in Business, Technology, or E-commerce. - Certifications in BA or E-commerce are a plus. Bonus Points: - Previous experience with an ethnic/fashion brand is highly desirable. - Working knowledge of marketplace algorithms and A+ content best practices. - Experience in cross-border logistics or global D2C operations (for NRIs). What You'll Gain: - A high-impact role at the intersection of traditional fashion and digital commerce. - Ownership across multiple digital revenue channels. - Opportunity to work with legacy, scale, and innovation

Bangalore

Nalli - Business Analyst - eCommerce Domain 

Job Description for Nalli - Business Analyst - eCommerce Domain  in Nalli Corporate in  Bangalore for (4-7) years of experience. Apply Now!