Myntra - Director - Demand - Ads

Description:

About the Team

Myntra Ads is the growth engine powering our brand and seller ecosystem. We enable ad-led growth by deeply understanding partner objectives and crafting tailored advertising solutions that drive performance. Our team plays a pivotal role in scaling brand success on the platform while directly contributing to Myntras bottom-line and profitability

Role Overview

We are looking for a dynamic and strategic leader to drive Ads Demand and growth for Myntra Ads. This role is at the intersection of AdTech, e-commerce, and growth strategy - ideal for someone who thrives in a fast-paced, data-led environment and is passionate about building high-impact revenue streams.

Key Responsibilities :

Media Planning & Business Growth:

- Lead Ads charter for category portfolio spanning multiple brand need states & a varied inventory and brand ecosystem

- Create a comprehensive Ads media planning and delivery framework

- Put in processes & metrics to optimise and scale business

Profitability & Thought leadership:

- Devise a long term ads strategy for the BU in line with evolving market, industry trends and competitive landscape

- Ensuring CM delivery for the business in line with the targets for the year

Ads Strategy & Execution:

- Design and implement growth strategies aligned with annual business goals

- Identify new revenue streams and scale existing ones

Leadership & Team Building:

- Build, lead, and inspire a high-performing team.

- Foster a culture of experimentation, ownership, and continuous learning.

Stakeholder Management:

- Communicate strategies, performance metrics, and insights to senior leadership and key stakeholders with clarity and impact

What Were Looking For:

- 10+ years of experience in Ads or category management, preferably in tech, digital media, or e-comm

- Masters degree from Tier-1 college in business, marketing, economics, or related field

- Strong analytical mindset with a knack for turning insights into action

- Proven leadership skills and experience building high-performance teams

- Strong communication and stakeholder management capabilities

- Prior exposure to Beauty & Personal Care category is preferred

Why Join Us?:

At Myntra Ads, youll work on exciting challenges at scale, innovate in a rapidly evolving space, and create meaningful impact for some of the most loved brands in the country. If youre passionate about shaping the future of commerce and advertising, wed love to hear from you.