Modi Naturals - Key Account Manager - Quick Commerce/eCommerce

Key Account Manager - Quick Commerce/eCommerce

The Key Account Manager will drive growth across Blinkit account, maintain key relationships, develop and manage opportunities. You will work closely with the teams on both sides to drive all the various categories we are present in.

Drive Key Account Performance :

- Deliver Volume, Value Business & Profitability against ASP (Annual Sales Planning) for the Chain by location

- Execution of monthly promotion with creativity on alignment with our Marketing and Category heads.

- Visibility in e-commerce is a key factor which is driven with HO support and team relation with Chains teams

- Review of business with Chains regional teams and Category Manager on driving the category with their support every Month

- Ensuring 95% OTIF (On time in fulfillment)

- Driving the promotion in the chains to have edge over the competition on visibility

- Driving the TOT parameters with Chains to drive effective and sustainable growth (Effective use of Data Sharing, Driving multiple visibility space, Achieving the monthly Target, and timely payments

- Regularly have financial review with the Accounts Manager/MT Head to ensure that the Budgeted Top-line and Profit Targets are achieved

Driving the growth with initiatives :

- Same Store growth initiative with Store manager and HO team

- Own the store with visibility and dominance with relation and HO support

- Creative visibility for our brand in the category and multiple space on the app with strong relation of the team with Chain team ( Promo awareness and Freshness are the key)

- Working with National KAM for Planning and execution of new Launches, Consumer Promotion, incremental space /Volume on regular intervals.

- Drive Market share in each category in each of the geograohies (Need deep dive intervention

- Establish travel and Market contact for self

- Have periodic review on the progress of Business - Weekly, Monthly, Quarterly with regular update to immediate Manager and MT Head on sales trends, Market developments and competition

- Working with commercial teams for financial control at Chains (Collection, Accounts reconciliation, Settling of Claims at Chains and Channel Partners)

- Ensure Process orientation initiatives to increase market share with developing the team to deliver the set objectives and monitor effectiveness of the same on regular basis

- Pre & post sales tracking & analysis of promotions effectiveness

Key Skills :

- Strong communication & negotiation skills and with an approach of leading

- Should be handling KAM role

- Should be open for travelling and should