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Job Description : - Develop the CRM strategy for retention & reactivation to drive & maintain a constant retention rate across all category. - Drive all marketing automation activities to develop and execute end to end user journeys from onboarding to reactivation. - Lead app acquisitions via Google and Facebook, and in addition, handle performance marketing agency. - Handle the communication plan, user retention and marketing automation of 3 white label wallets. - Work closely with product, UX/design & engineering to enable Growth and Merchant marketing initiatives & drive bottom-line conversion. - Experience on working with marketing automation engines (Clevertap) & delivery enable platforms (Netcore, Times Internet) and Attribution Analytic tools (Tune, GDC, GA). Requirement : - Should have strong analytical skills and data-driven problem-solving approach. - Should be able to take end to end ownership of projects & team management - Good understanding of organizational goals and objectives. Should be able to strategize and execute campaigns and link them to the organizational goals - Should be able to work closely with the product and tech team for new launches or feature requests to improve campaign performance - Should be good with maintaining relationships with partners and work aggressively to build it better - Should have 10-14 years of relevant experience - Preferably from an e-commerce/Fintech.

Gurgaon/Gurugram

MobiKwik - Director - Growth Marketing 

Job Description for MobiKwik - Director - Growth Marketing  in MobiKwik in  Gurgaon/Gurugram for (10-14) years of experience. Apply Now!

MobiKwik - Director - Growth Marketing  | iimjobs.com