MMTV - Head - Sales & Marketing

Roles & Responsibilities:

1. Lead the marketing strategy for MMTV and develop a superior brand perception for the channels

2. Develop ad sales strategy of the channels and OTT platform and generate ad revenues

3. Manage internal and external stake holders through periodic reports, monetize on-air impact properties and track competition to guide the team

4. Drive extensive PR for properties and lead strategic tie ups

5. Provide direction to internal team and external agencies - media, creative, PR- drive synergy for a cohesive communication output.