Merlin Brands - Vice President/Chief Financial Officer/Head - Finance - Consumer Retail/D2C/Startup

We are fast-growing D2C brand revolutionizing in the food ware safety category. We are seeking a strategic, dynamic, and highly experienced Vice President - Finance to lead our financial operations, oversee fundraising initiatives, manage investor relations, and drive financial planning, reporting, and risk management.

The ideal candidate will serve as a key member of the executive team and a strategic partner to the CEO, Board, and investors, ensuring the financial health and long-term sustainability of the organization.

Key Responsibilities

1. Strategic Financial Leadership

- Develop and execute the company's financial strategy aligned with long-term business objectives.

- Provide insightful and trusted counsel to the CEO and executive team on both short-term and long term financial planning and performance.

- Lead the annual budgeting process, forecasting, and strategic planning initiatives.

- Identify and implement financial KPIs, performance metrics, and dashboards.

2. Investor Relations & Fundraising

- Act as the primary point of contact for existing and potential investors.

- Lead equity and debt fundraising efforts including preparation of pitch decks, financial models, and investor communication materials.

- Build and maintain strong relationships with venture capitalists, private equity firms, investment banks, and other financial institutions.

- Organize and manage due diligence processes for investment rounds or exits.

3. Financial Operations & Accounting

- Oversee all accounting functions including financial reporting, audits, compliance, and internal controls.

- Ensure timely and accurate monthly, quarterly, and annual financial statements in compliance with relevant accounting standards (IFRS/GAAP).

- Drive operational efficiency in financial processes including payables, receivables, payroll, and tax planning.

- Lead treasury management, cash flow planning, and working capital optimization.

4. Due Diligence & Compliance

- Lead financial due diligence for M&A, JV, and strategic investments.

- Ensure full compliance with legal, regulatory, and tax requirements across geographies.

- Work closely with legal, HR, and operational teams to ensure robust risk management practices.

5. Team Leadership & Development

- Build, lead, and mentor a high-performing finance and accounts team.

Ideal Requirement:

- 10+ years of progressive financial leadership experience, with at least 5 years in a senior finance leadership role.

- Proven track record in fundraising (VC/PE/Strategic investors) and investor relations.

- Experience managing due diligence and financial reporting for M&A or IPOs is highly desirable.

- Deep understanding of financial accounting principles, budgeting, financial planning, and regulatory frameworks.