At McDonald's, we're proud of the way we are creating an experience to remember by building a work culture that is conducive to growth, fun and endless opportunities for our people.   About the Company :   - We are the world's largest chain of quick service restaurants, making a difference to people's lives across the globe everyday.   - Hardcastle Restaurants Pvt. Ltd. (HRPL). has a Master Franchisee relationship with McDonald's Corporation USA and has rights to own & operate McDonald's restaurants in India's west and south markets since its inception in 1996.   - HRPL currently operates McDonald's through 242 restaurants (as of June 2016) across 30 cities and 8 states in west and south India.   - We have been ranked as the No. 1 Company to work for in retail in 2016 by the Great Places to Work Institute in Association with the Retail Association of India.   Job Summary :   Responsible for planning and implementing media activities across Digital Media.  Job Responsibilities :   - Build a complete digital platform for the brand.  - Develop, implement, track and optimize the digital marketing campaigns across all digital channels.  - Develop digital marketing best practices, policies and procedures along with the Senior Marketing Manager.  - Manage digital marketing deliverables; planning, monitoring, execution, optimization, research/analysis and reporting.  - Responsible for brand promotion and social media promotion of the site.  - Oversee the implementation of a social media strategy and execute the same.  - Manage the content strategy across all websites and ensuring that execution is in-line with plans.  - Develop and expand the brand's social community and blogger outreach initiatives. Expand social media footprint beyond FB, TW, YT.  - Manage the digital brand calendar.  - Measure and report performance of all digital marketing campaigns, and assess against goals.  - Deploy research tools on our own media assets to gather consumer insights.  - Identify ways to continuously reduce cost per transactions.  - Identify ways to generate higher conversions to E-Commerce and generate systems to increase E-Commerce repeat orders.  - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).  - Use ORM Tools to manage feedback on Online media.  Job Location : Mumbai   Desired Education Qualification :   - PG/MBA in Communication preferably from MICA/XIC   If your profile matches our requirements you will hear from us within 2 days.

Mumbai

McDonalds - Deputy Manager/Manager - Digital Marketing 

Job Description for McDonalds - Deputy Manager/Manager - Digital Marketing  in Hardcastle Restaurants Pvt. Ltd in  Mumbai for (5-8) years of experience. Apply Now!