Marketing Specialist - Hernia Medical Devices/Surgical Devices/Healthcare

Marketing Specialist - Hernia:

Responsibilities:

- Drive market development activities for the assigned hernia portfolio across the territory

- Build and manage relationships with KOLs, surgeons, hospitals, and healthcare stakeholders

- Plan and execute CMEs, workshops, training programs, conferences, and product awareness activities

- Support product launches, market expansion initiatives, and therapy adoption strategies

- Conduct competitor analysis, market mapping, and gather customer insights to support business growth

- Collaborate with sales teams for product positioning, clinical discussions, and customer engagement

- Develop and implement marketing strategies aligned with business objectives

- Track market trends, customer feedback, and portfolio performance

Requirements:

- Degree in Life Sciences, Biomedical Engineering, Pharmacy, or related field

- Experience in medical devices/surgical devices/healthcare industry preferred

- Prior exposure to product marketing, market development, therapy development, or clinical/product specialist roles

- Experience in KOL engagement, CMEs, workshops, and scientific events

- Strong understanding of competition analysis and market strategy activities

- Good communication, presentation, and stakeholder management skills

- Experience in hernia, laparoscopy, surgical, GI, or related therapy segments is preferred

- Willingness to travel as per business requirements