Marketing Manager - Respiratory Therapy

Designation - Marketing Manager - Respiratory therapy

Department - Product Management Team

Reporting To - BU Head - Sales & Marketing

Team Handling Role Yes. (Senior Product Managers, Product Managers and Asst. Product Managers)

Job Location - Delhi

Qualification - Bachelor's degree in Marketing, Business, or related field; MBA preferred

Role Overview:

The Marketing Manager will be responsible for developing and executing marketing strategies for Respiratory therapy. This role involves brand management, product positioning, promotional campaigns, and driving digital and offline marketing initiatives to achieve business objectives.

Desired Skill Sets:

- Strategic thinker with creative problem-solving abilities.

- Ability to lead and inspire a team of marketing professionals.

- Results-driven with a focus on innovation and excellence.

- Strong interpersonal skills and ability to work cross-functionally.

- Strong expertise in brand management, digital marketing, and campaign execution. Excellent communication and leadership skills. Proficiency in marketing analytics and CRM tools.

Key Responsibilities:

- Develop and implement comprehensive marketing strategies aligned with BU objectives.

- Lead brand management and ensure consistent positioning across all channels.

- Plan and execute product launches and promotional campaigns.

- Drive digital marketing initiatives including social media, SEO, and online advertising.

- Collaborate with sales teams to provide marketing support and tools for effective execution.

- Monitor market trends, competitor activities, and consumer insights to refine strategies.

- Manage marketing budgets and ensure ROI optimization.

- Coordinate with external agencies for creative development and media planning.