Marketing Lead - Digital/Print

Responsibilities:

- Develop and implement annual marketing strategy and campaign calendar.

- Oversee multi-channel campaigns (digital, social, offline, events).

- Manage and mentor marketing team members.

- Monitor KPIs, ROI, and prepare performance reports.

- Manage marketing budget and optimize spend.

- Ensure brand consistency across all channels.

- Identify growth opportunities (new channels, partnerships, markets).

Skills & Experience:

- 5-7+ years in marketing, with 2+ years in leadership.

- Proven track record in digital & traditional marketing.

- Strong leadership, communication, and analytical skills.

- Bachelor's degree in Marketing/Business; MBA preferred