Marketing Associate - UAV Domain Startup

Description:

Our Client: A start-up incubated at IIScs AI & Robotics Technology Park, engaged in developing innovative hybrid VTOL UAV architectures. It is a government-supported deep-tech organization working in the fields of robotics, advanced manufacturing, and unmanned aerial systems. They are part of a leading innovation ecosystem backed by top research institutions and national accelerator programs.

Title: Marketing Associate (UAV Domain)

Location: Bengaluru

Education: A bachelor's degree in marketing, business or a related field

Experience: 2-4 years (preferably in Aerospace or related field)

About the Role: As a Marketing Associate in the unmanned aerial vehicle (UAV) domain, your primary responsibilities are as follows.

Roles & Responsibilities:

- Planning and Executing Campaigns: Developing and implementing marketing strategies to promote products or services.

- Market Research: Analysing market trends, customer behaviour, and competitor activities to inform marketing strategies.

- Content Creation: Producing engaging content for various platforms, including social media, websites, and email campaigns.

- Brand Management: Ensuring consistent brand messaging and maintaining the company's brand image.

- Collaboration: Working with sales, product development, and other teams to align marketing efforts with business goals.

- Performance Analysis: Monitoring and analysing the effectiveness of marketing campaigns and making data-driven decisions to improve results.

Requirement:

- Experience: Previous experience in marketing or a related field is preferred.

- Communication: Strong verbal and written communication skills to create compelling

marketing messages.

- Must have experience in event coordination and management with the ability to represent the

company at exhibitions, expositions and related activities.

- Must have strong public speaking skills and be fluent in both English and Hindi.

- Creativity: Ability to think creatively and develop innovative marketing ideas.

- Analytical Skills: Proficiency in data analysis to measure campaign performance and identify trends.

- Technical Skills: Familiarity with marketing tools and platforms, such as SEO, SEM, and social media management tools and documentation software.

- Project Management: Strong organizational skills to manage multiple projects and meet deadlines.