- Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget. - Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities - Leading and implementing channel specific marketing strategies and plans for assigned retailers - Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams - Leading activation programs with partners to improve brand visibility - Visiting the points of sales regularly to ensure that the brand is visible, and guidelines are respected. - Develop, supervise, and improve procedures to link entire marketing activities with sales team activities. - Coordinate media placements, public relation programs, host events, food shows and participate in all community events.

Kolkata

Manager - Trade Marketing - FMCG 

Job Description for Manager - Trade Marketing - FMCG  in The Bridge Associates in  Kolkata for (4-7) years of experience. Apply Now!