Manager - Social Media & Influencer Marketing - FMCG Startup Key Responsibilities: - Build and execute a monthly social content calendar across platforms aligned with the brands voice - Lead influencer partnerships: scouting, outreach, onboarding, campaign execution, and reporting - Coordinate with the in-house Food Blogger to create reels, recipe content, behind-the-scenes stories, etc. - Track and improve social KPIs: reach, engagement, saves, shares, and follower growth - Engage with our audience actively in comments and DMs with brand-aligned tonality - Work closely with Creative and Paid Media teams to produce boost-worthy assets and campaigns - Collaborate on brand campaigns and festive/seasonal moments for cohesive storytelling - Manage social media budgets related to influencer activities and paid social support Qualifications - 4 to 6 years of relevant experience in social media & influencer marketing (FMCG/D2C preferred) - Deep understanding of social media trends, meme culture, and food storytelling - Proven ability to manage creators, agencies, and internal stakeholders - Excellent eye for content aesthetics and storytelling (especially Reels-first approach) - Proficiency with Meta Business Suite, influencer discovery tools, and basic analytics - Must have executed at least 2 full-scale influencer-led campaigns or ambassador programs

Navi Mumbai

Mumbai

Manager - Social Media Marketing/Influencer Marketing - FMCG Startup 

Job Description for Manager - Social Media Marketing/Influencer Marketing - FMCG Startup  in Clark & Kent Executive Search in  Navi Mumbai Mumbai for (4-6) years of experience. Apply Now!