Manager - Social Media Marketing - FMCD

Hiring:

Position: Social Media Marketing Manager Leading MNC Delhi-NCR

Role Overview:

We are looking for Social Media Marketing Manager to lead and execute our digital presence across platforms. The ideal candidate should have experience in small appliances, ecommerce marketing with a strong understanding of content strategy, performance marketing, and brand building.

Key Responsibilities:

- Develop and execute social media strategy aligned with brand and business objectives

- Manage day-to-day handling of platforms like Instagram, Facebook, LinkedIn, and YouTube

- Plan and oversee content calendars, ensuring consistency in messaging and brand voice

- Collaborate with internal teams and agencies for content creation (graphics, videos, campaigns)

- Drive performance marketing initiatives to improve engagement, reach, and conversions

- Monitor and analyse campaign performance metrics and optimize strategies accordingly

- Manage influencer collaborations and partnerships where relevant

- Stay updated with industry trends, especially in healthcare and digital marketing

- Ensure all communication is compliant with healthcare regulations and sensitivity standards

Key Requirements:

- 6+ years of experience in social media management

- Prior experience in agency, or e-commerce brands will be a bonus

- Strong understanding of social media platforms, analytics tools, and paid campaigns

- Good content sense and storytelling ability

- Experience working with cross-functional teams and external vendors

- Ability to manage multiple campaigns and meet deadlines

- Educational qualification: Degree in Journalism, Mass Communication, or a related field

Preferred Skills:

- Experience with performance marketing (Meta Ads, Google Ads)

- Familiarity with content creation tools and basic design/video editing tools