Manager/Senior Manager - Digital Sales - B2C Alliance

Job Overview:

This role involves managing and executing activities for the B2C Alliance (Consumer Durable) within the Digital Sales function, focusing on strategic partnerships to drive growth.

Key Roles & Responsibilities:

- Identify and evaluate potential B2C alliance (Consumer Durable) opportunities aligned with business objectives.

- Lead negotiations for mutually beneficial agreements, including revenue-sharing models.

- Cultivate and maintain strong relationships with partner organizations.

- Collaborate with internal product teams to integrate partner offerings into digital sales channels.

- Develop sales enablement strategies, training programs, and marketing collateral.

- Track and analyze performance metrics to optimize alliance activities.

- Ensure compliance with regulatory requirements and internal policies.

- Conduct market research to identify emerging trends and competitive landscapes.

Experience Required:

Minimum 3-5 years in Digital Sales in larger NBFC / Bank / Fintech.

Qualification Required - MBA/PGDM in Marketing/Sales.