Manager - Public Relations & Events - Automotive

JOB PURPOSE

This role is directly responsible for the key marketing sub-functions of PR and events, as well as the outdoor media channel

Key Responsibilities

1. PR - Complete ownership of the entire brand and corporate PR agenda; managing PR agency and national/regional media to deliver coverage of product launches, company initiatives, press conferences, corporate and financial events, etc.

2. Events - Responsible for executing all on-ground events and activation; tasks include the selection of vendors, translating brand/business brief into event plan; managing the end-to-end delivery of the events

3. OOH media - Responsible for all OOH campaigns across locations and brands; working with vendors and regional teams to select sites, conclude negotiation of rates, ensure impactful deployment of creatives and flawless execution