Posted by
Posted in
Sales & Marketing
Job Code
1653965
- Responsible for Overall Own Brand (private Label) FMCG/Gourmet Business.
- New Product development by identifying new Vendors.
- Understand the available market opportunity for new and existing categories.
- Drive Pricing, Margin, and Inventory.
- Stock availability, stock turnover, Category Assortment Expansion.
- Managing overall operations including Buying & Merchandising, Vendor Management, Demand Planning, Inventory Management, etc.
- Provide support and guidance for fulfilling statutory requirement related to new Products.
- Participate in development of strategic direction and annual strategic plans for category.
- Prepares Business plan and ensures sales, gross margin, and contribution targets are achieved.
- Understands the consumer, customer, and competitive environment and utilizes that insight to initiate recommendations in marketing mix (product, price, place, and promotion) and new business/new products.
- Lead projects comprised of cross-functional teams to achieve key initiative deliverables.
- Works directly with digital, content, creative departments, and agency to develop, branding, Artwork, and advertising strategies.
- Performs qualitative and quantitative market research on New products and innovation, packaging concepts, positioning, pricing, and promotion.
- Stakeholder management: Work with internal and external stakeholders to drive the project forward.
- Data orientation: Should be able to build an approach to solving problems through data first
- 5 years of relevant experience.
- Graduation / Postgraduate from any reputed institution
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Posted by
Posted in
Sales & Marketing
Job Code
1653965