Role Overview: We are looking for a dynamic Performance Marketing & Marketing Automation Manager to lead our digital marketing initiatives and implement cutting-edge automated marketing solutions. This role is pivotal in leveraging data-driven marketing strategies and technical automation expertise to boost customer acquisition and enhance engagement across our realty projects. Key Responsibilities: - Develop, manage, and optimize comprehensive paid digital marketing campaigns across PPC, social media ads, and display advertising. - Design and implement efficient marketing automation workflows to streamline operations and boost customer engagement. - Craft and refine email marketing strategies to enhance lead generation and nurturing. - Implement lead scoring and nurturing programs to identify and focus on high-potential leads. - Continuously monitor campaign performance and ROI, deriving insights to drive improvements. - Conduct A/B testing for ads, landing pages, and email campaigns to optimize effectiveness. - Oversee and enhance the marketing tech stack, ensuring seamless integrations with other platforms. - Develop automated reporting dashboards to monitor key performance metrics and adjust strategies accordingly. - Analyze and optimize conversion funnels to improve the customer journey and lead-to-sale conversion rates. Required Skills and Experience: - 3+ years of experience in performance marketing and marketing automation. - Proficiency with platforms and tools like WebEngage, MoEngage, Google Ads, Meta Ads, and LinkedIn Ads. - Strong analytical capabilities using tools such as Google Analytics and data visualization platforms. - Experience with CRM systems, customer journey mapping, and email marketing best practices. - Technical skills in HTML, CSS, tag management systems, and basic SQL. - In-depth knowledge of UTM parameter management, campaign tracking, and data-driven optimization. Success Metrics: - Improved ROI and reduced cost per acquisition through strategic campaign management. - Higher quality leads, increased conversion rates, and enhanced email engagement metrics. - Development of effective automation workflows that minimize manual efforts. - Enhanced efficiency of customer journey mapping and conversion funnels. Why Join Us? - Entrepreneurial Environment: Engage in a vibrant atmosphere where contributions significantly impact the company. - Rapid Growth & Leadership Opportunities: Gain rapid advancement potential in a company that values lean and agile leadership. - Innovation & Experimentation: Enjoy the freedom to innovate and execute cutting-edge marketing strategies. - Long-Term Vision & Expansion: Be part of our ambitious plans, including potential international expansion and exposure to global markets. - Impactful Work: Directly influence the brand perception, customer acquisition, and overall business success.

Mumbai

Manager - Performance Marketing - Realty 

Job Description for Manager - Performance Marketing - Realty  in ginger partners in  Mumbai for (3-8) years of experience. Apply Now!