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Job Views:  
178
Applications:  86
Recruiter Actions:  30

Job Code

1669078

Manager - Marketing - Social Media - B2C

Posted 1 week ago
Posted 1 week ago
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4.9

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3+ Reviews

Social Media Marketing Manager (B2C)


Description:


Role & Responsibilities:

You will lead Kazams B2C marketing engine end-to-end: brand, content, categor education, community, and on-ground activation. You will work closely with sales, product, and creative teams to drive measurable business outcomes.

This is a role for someone who wants to build from scratch, shape a category, and influence

the experience of millions of EV users in India.

Key Responsibilities:

- Brand Leadership & Strategy: Build and scale Kazams B2C brand with a narrative that cuts across 2W, 3W, 4W riders, drivers, homeowners, and urban professionals.

- Conceptualise and execute end-to-end brand and consumer campaigns across Instagram, WhatsApp, ATL, BTL, and on-ground activations.

- Lead consumer understanding exercises to shape new identify whitespace consumer segments and behavioural triggers that can unlock adoption and usage.

- Oversee the creation of high-quality social content, creator collaborations, product videos, and explainer assets. Manage agency partners, production partners, and internal creative resources.

- Manage, mentor, and scale the organic marketing team including social media and content creators.

Ideal Candidate:

- 3 to 5 years of experience in consumer marketing, ideally across tech, mobility, energy, fintech, or high-growth apps.

- Proven track record in leading brand campaigns, digital storytelling, and communication strategy.

- Demonstrated ability to turn business targets into creative strategies that drive measurable outcomes.

- Experience working cross-functionally and influencing product, growth, and creative teams.

- Comfortable building from scratch and thriving in a high-ownership, high-velocity environment.

- Bonus: experience in EV, mobility, consumer apps, ecosystem brands, or categories that require behaviour change.

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Job Views:  
178
Applications:  86
Recruiter Actions:  30

Job Code

1669078