Manager - Marketing - Real Estate

APPLY ONLY IF YOU HAVE EXPERIENCE IN THE REAL ESTATE (COMMERCIAL / RETAIL / IT PARKS / INDUSTRIAL PARK) SECTOR

Job Profile: Manager, Marketing

Sector: Industrial Parks / Real Estate / Construction

Reporting to: General Manager - Marketing

Key Responsibilities

Brand Communication

- Manage the creation of high-quality brochures, videos, presentations, and campaigns to reflect brand ethos and values.

- Work closely with internal teams and agencies to ensure factual correctness, consistency in tone, messaging, and design.

Park Communication

- Develop compelling park-specific brochures, presentations, and videos that effectively highlight the features and benefits of each park.

- Collaborate with the internal teams to tailor communication for prospective tenants and partners.

Event Planning & Execution

- Plan and execute corporate events, including customer, partner events and park launch events, aligning them with the company's strategic objectives.

- Drive tenant engagement initiatives at the parks, ensuring impactful experiences and collect on-spot feedback to drive continuous improvement.

Industry Engagement

- Research and evaluate opportunities for participation in industry-leading events, exhibitions, and trade magazines to establish the organization as a thought leader in the sector.

- Ensure the company's presence at these events effectively showcases its offerings and strengthens its market position.

Park Branding

- Drive on-ground branding efforts across all parks to ensure a cohesive and professional brand image.

Other

- Keep identifying & growing the vendor base to ensure smooth execution of various assignments.

- Maintain detailed reports for all events, trade engagements, and marketing activities to gather insights for continuous improvement.

Key Qualifications

- Experience: 6 to 10 years of hands-on experience in marketing with a proven track record of managing brand communications and events.

- Education: Preferably a Master's degree in Marketing, Communications, or a related field.

- Skills:

- Strong project management and organizational skills.

- Excellent written and verbal communication abilities MANDATORY

- Proficiency in MS Office (Excel, Powerpoint) and familiarity with Canva would be an added advantage.

- Adept at coordinating with vendors, agencies, and cross-functional teams.

Note: This role will require regular travel to project sites and industry events.